AIDM Pricing Plans - WhatsApp API Pricing

Monthly / Yearly Subscription | Unlimited Users Plan

MonthlyYearly (10% Off)

Free Forever

Get started with WhatsApp Ads & WhatsApp API.

₹0Forever
Start for free

Features

  • Free WhatsApp Business API
  • Free WhatsApp Blue Tick application
  • ₹50 free conversation credits on signup
  • Unlimited free service conversations (live chat replies)
  • Click to WhatsApp Ads Manager
  • Upload & manage contacts
  • Up to 10 tags
  • Up to 5 custom attributes
  • Create template messages
  • Live chat dashboard

Basic

Everything you need to get started with your business.

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Per Template Message Charges

  • Marketing: ₹1.09
  • Utility: ₹0.145
  • Authentication: ₹0.145
  • Service: unlimited free service conversations

Features

  • All features of Free Forever
  • 1 owner + 5 agents included (extra agents ₹750/mo each)
  • Smart audience segregation
  • Broadcasting & retargeting
  • Template message APIs
  • Multi-agent live chat
  • Agent transfer & manager monitoring
  • Marketplace integrations
  • 2,400 messages/min throughput
  • Shopify & WooCommerce integrations
  • Dialogflow chatbot integration
  • Shared team inbox

Pro

Highly recommended for retargeting campaigns at scale.

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Per Template Message Charges

  • Marketing: ₹1.09
  • Utility: ₹0.145
  • Authentication: ₹0.145
  • Service: unlimited free service conversations

Features

  • All features in Basic
  • Up to 100 tags
  • Up to 20 custom attributes
  • Campaign scheduler
  • Campaign click tracking
  • Smart agent routing
  • Campaign budget analytics
  • Project APIs
  • Custom agent rules
  • Carousel template click tracking
  • CSV campaign scheduler
  • User access control
  • Automatic failed message retry
  • 1 owner + 5 agents included (extra agents ₹750/mo each)

Enterprise

Recommended for 5 lac+ messages per month.

Custom

Per Template Message Charges

  • Marketing: custom
  • Utility: ₹0.145
  • Authentication: ₹0.145
  • Service: unlimited free service conversations

Features

  • All features in Pro
  • Recommended for 5 lac+ messages per month
  • Unlimited tags & custom attributes
  • Downloadable reports
  • Dedicated account manager
  • Priority customer support
  • Webhooks
  • Higher messaging speed
  • Custom marketing message rates

Important Pricing Terminologies

Let's make WhatsApp API Pricing easy to understand for you!

Customer Service Window

When a user messages you, a 24-hour service window opens and resets with every new reply they send. Inside this window you can respond freely with any messages, and utility templates delivered during it are not charged.

Unlimited Free Service Messages

Every business on AIDM gets unlimited free service conversations. Replying to user-initiated messages within the service window never costs you anything.

Marketing Messages

Marketing messages cover all promotions, offers and product updates. Each delivered marketing message costs ₹1.09 for Indian users.

Utility Messages

Utility messages are transactional — delivery updates, receipts and reminders. Each delivered utility message costs ₹0.145 for Indian users, and is free when sent inside the service window.

Authentication Messages

Authentication messages are used for verification such as OTPs, account registration and recovery. Each delivered authentication template costs ₹0.145 for Indian users.

Service Messages

Service messages are all user-initiated conversations tied to customer support and chatbot queries. Service conversations are completely free for every business on AIDM.

FAQ